Topics / Lessons / Lectures / Theoriesq A shirt is a shirt theory – explain the technical designs of a garment and how they are different, yet the same.
q Celebrities do not make a designer hot theory – using tears from major magazine covers to explain that celebrities do not make or break a designers collection, but offer a worldwide acknowledgment of the designer. If the designer is not hot, it doesn’t matter who is wearing the item, it will be remembered or forgotten in a bad or good way.
q Dress form Demonstration – explain and demonstrate the functions of a dress form.
q Fashion Industry Publications – show and explain the purpose and benefits of trade publications (have a variety of issues available for students to view)
q Trade Shows – explain the purpose of trade shows, location, seasons and benefits of attending a trade show.
q Geographical Effects on Fashion – explain how colors, fabrics, styles, and aesthetics change based on geographical location.
q Discuss Physiological - effects of fashion and the responsibility of a designer when designing for the public end use.
q Discuss Sociological – effects of fashion and the responsibility of a designer as it related to end use of a garment and how it affects a consumer’s life style.
q Discuss Economical – effects of fashion and the responsibility of a designer as it relates to highs and lows of the economy at any given moment, for (example) current gas prices and the Katrina disaster.
q Discuss Environmental – effects of fashion and the responsibility of a designer as it relates to the use of materials and customer safety issues.
q Cost Effective Designing – discuss how to make the necessary cut backs in materials, supplies and aesthetics of a garment to make affordable fashion without breaking the bank.
q Business Cards – discuss the importance of business cards and cost effective ways to obtain a business card, and it’s primary purpose.
q Silhouettes – explain cuts, lines, and trends (overview of time periods)
q Accessories – explain the fundamentals of accessories, for (example) jackets, skirts, and sweaters, along with belts, bags and shoes.
q Instant money making ideas- explain / demonstrate how to turn idea into overnight cash flow using very little start-up to no money down. (Create an idea during this lecture) turn into physical item before lecture is over.
q Fabrics – explain the difference between knits and woven, and how they may be used in no-sew / minimal garment construction techniques.
q Recycling – demonstrate / explain how to make money and save money using used clothing. (Recycle a garment in class)
q Staples – explain a top selling garment / or leading garment in a collection and how to direct it’s path in the market to the end user.
q Talent Theory – explain how talent is developed. How to find your niche and capitalize on it.
q P.R. Firms – explain the purpose and benefits in using a Public Relations Firm and the benefits of an incubator and how they are similar.
q Starting to Sale a New Line – explain the pros and cons of promoting and selling a new line to the market. Explain cost effective ways to produce. Make a note of the fact that you don’t have to have a stock of inventory to start, you can start with three garments or less.
q Labels and Hangtags – explain purpose and use / cost effective ways to produce both.
q Photo Shoots – explain the importance of customer image, and choosing the right model to attract the right customer. What to look for in a model and photographer for a photo shoot (note) if you have not had experience in styling or merchandising, it is better to appoint an onsite stylist for photo shoots.
q Design Team / Staff – explain the importance of a team to a designer. Explain the designer’s sole position as manager, captain, team leader, etc.
