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Re: Canadian Fundraiser
Posted by terri lowe on 7/18/06

    On 1/06/05, Damian D'Souza wrote:
    > Finally, this idea has made it into Canada. My Sports
    > Dreams has been so successful in the States and will now be
    > available for Canadian students and athletes to take
    > advantage of.
    >
    > The concept is so simple and isn't time consuming, making it
    > an obvious choice for associations, coaches and athletes.
    >
    > Thanks for helping us out with our fundraising goals.
    > Damian
    >
    > On 10/02/04, Joey Bilotta wrote:
    >> Dear Coach/Fundraising Organizer:
    >>
    >> Welcome to My Sports Dreams Canada! – the nation’s only
    >> sports fundraising idea designed by athletes for athletes
    >> that can realistically help you earn the money you need
    >> this season for travel, uniforms, equipment, and other
    >> sports-related expenses.
    >>
    >> If your team or league is tired of selling the same old
    >> boring candy bars, magazine subscriptions, and catalog
    >> items that never seem to deliver the profits they promise,
    >> we can offer you a unique fundraising solution that is
    >> easy to execute, fast, and most importantly, one that
    >> really works!
    >>
    >> We know all too well that no one enjoys fundraising.
    >> Coaches want to coach, players want to play, and parents
    >> want to cheer...fundraising is sort of like going to the
    >> dentist, except that it takes longer!
    >>
    >> Still, fundraising is something almost all sports teams
    >> must do to help reduce the rising costs of travel,
    >> uniforms, and equipment -- from Little League squads to
    >> NCAA champs. We've yet to speak to a coach or fundraising
    >> organizer who reported that their athletic director or
    >> club treasurer increased their budget!
    >>
    >> Our goal in creating My Sports Dreams was to make
    >> fundraising as fast and as easy as possible for your
    >> players and their families, while giving your team a
    >> realistic chance to reach your financial goal, whether
    >> it's $2,000, $5,000, $10,000 or more.
    >>
    >> And, unlike the old-fashioned fundraisers that everyone in
    >> town already does year after year, My Sports Dreams does
    >> not require door-to-door selling or turn you or your
    >> athletes or their parents into full-time fundraisers. A
    >> typical fundraising campaign is completed in less than an
    >> hour because there’s nothing for your players to sell,
    >> nothing for your donors to buy, and we do most of the work
    >> for you!
    >>
    >> While no fundraising idea works 100&37; of the time, we
    > have
    >> received some tremendously positive feedback about My
    >> Sports Dreams from coaches of every sport at every level.
    >> We learned that My Sports Dreams really does work! We have
    >> heard this countless times over and over.
    >>
    >> My Sports Dreams is incredibly simple, fast and profitable
    >> because we know you don’t have a lot of time to devote to
    >> fundraising. With My Sports Dreams, supporters are
    >> donating money $20, $75 and $100 at a time. And say
    >> goodbye to only 50&37; profit margins that you’ve come to
    >> expect with traditional fundraisers. You deserve to keep
    >> more of what you earn!
    >>
    >> Each of your players can realistically raise $500 or more
    >> and your team can earn $7,500 or more. Leagues with
    >> hundreds of players can easily raise much more money.
    >>
    >> How does it work? It’s simple. Your players offer three
    >> great benefits to their circle of supporters and request
    >> donations in return. It’s the best 1-2-3 punch in sports
    >> fundraising!
    >>
    >> First, each supporter is entered into drawings every other
    >> day for 12 months – that’s one every other day -- to win
    >> valuable and authentic sports memorabilia like photos,
    >> balls and jerseys autographed by famous athletes. Prizes
    >> include popular collectibles like an autographed Larry
    >> Bird basketball, Pete Rose baseball photograph, or a
    >> Terrell Owens football jersey. We even let the winners
    >> choose the prize they want from our inventory!
    >>
    >> Second, supporters get instant access to valuable online
    >> discounts at dozens of popular national merchants like
    >> Amazon.com, K-Mart, Borders, and Sports Authority. These
    >> attractive discounts – like saving $10 or more off your
    >> next purchase – can be used anytime. And with so many
    >> stores to choose from, your supporters will be thrilled
    >> for the opportunity to save money every time they shop
    >> online.
    >>
    >> Third, supporters can receive exclusive travel benefits
    >> that are guaranteed to save hundreds or thousands of
    >> dollars in real cash on airline tickets, hotel rooms and
    >> car rentals. That’s right! If someone wants to donate $75
    >> or $100, they are pretty much guaranteed to receive their
    >> entire donation back as soon as they book their first one
    >> or two trips. Pretty amazing!
    >>
    >> My Sports Dreams is fast and easy because we do most of
    >> the work. Players get custom-written letters, envelopes,
    >> reply envelopes and My Sports Dreams tickets. Players just
    >> hand-address envelopes, sign letters, and mail them.
    >> That’s it!
    >>
    >> Our custom Donor Letters are written entirely to suit your
    >> team’s fundraising challenge. The letter includes your
    >> team logo, pictures of athletes, a motivational quote from
    >> you, a team profile, and a summary of the great benefits
    >> supporters receive. Plus, at the bottom of each letter is
    >> our 4-color travel gift offers to make sure that
    >> supporters see the fantastic savings available to them for
    >> a $75 or $100 donation.
    >>
    >> Wait, there’s more! We’ll even provide you with a version
    >> of your Donor Letter tailored to local businesses. That’s
    >> a whole fundraising campaign unto itself.
    >>
    >> Supporters return their checks made payable to your team
    >> in the pre-addressed reply envelopes. They can access
    >> their merchant discounts in seconds just by activating
    >> their My Sports Dreams tickets on our web page. To protect
    >> everyone's privacy, My Sports Dreams does not collect your
    >> supporters' names or addresses.
    >>
    >> Here's the best part. Our fee is just 10&37; of your
    >> fundraising campaign. That's much less than what most
    >> fundraising companies will charge you. And, there’s never
    >> an upfront payment with My Sports Dreams. Your payment is
    >> due four weeks later.
    >>
    >> We've helped teams at every level from little leagues to
    >> NCAA champions in every possible sport raise the money
    >> they've needed quickly, easily, and profitably. That’s why
    >> My Sports Dreams is the official fundraising partner of so
    >> many great organizations like the National Soccer Coaches
    >> Association of America, Sports Tours USA, and the
    >> Intercollegiate Women’s Field Hockey Coaches Association.
    >>
    >> Still not convinced that My Sports Dreams is the ideal
    >> solution to your fundraising challenge? Just read what a
    >> few of your peers have to say…
    >>
    >> “What a ridiculously easy, efficient and cost-efficient
    >> fundraiser. My Sports Dreams allowed us to reach our goal
    >> in an easy, fast, and most importantly, safe way for our
    >> players...Almost no work was required.” -- Geoff Curtis,
    >> Head Coach, John Jay High School Baseball ($8,750 profit)
    >>
    >> “What is the definition of successful fundraiser? When the
    >> bank gets upset with you for depositing so many checks at
    >> once. No joke!” -- Dave Sawicki, Head Coach, Centenary
    >> College Baseball ($5,100 profit)
    >>
    >> “The best fundraiser I have ever used…My Sports Dreams
    >> helps me attract more customers, regardless of their
    >> financial background.” -- Kevin Ritter, President, Coast
    >> to Coast Athletics (Avg. profit $1,075 per player)
    >>
    >> “The most successful fundraiser our team has done to
    >> date...a definite winner.” -- Jon Lowery, Assistant Coach,
    >> University of Massachusetts Soccer ($8,200 profit)
    >>
    >> “We were thrilled with the results...more than we’ve ever
    >> raised...and the My Sports Dreams’ guys are fantastic to
    >> work with.” -- Devin O’Neill, Head Coach, Gettysburg
    >> College Soccer ($9,200 profit)
    >>
    >> “We followed the My Sports Dreams formula to a tee and it
    >> worked exactly as expected.” -- Mary Guarino, Assistant
    >> Coach, William Smith College Soccer ($9,020 profit)
    >>
    >> “Our team raised a little over $9,000 within three
    >> weeks...the most in our school’s history!” -- Vin Nocita,
    >> Head Coach, Harrison High School Wrestling ($9,125 profit)
    >>
    >> “It was the easiest, most efficient, and least time-
    >> consuming fundraiser we’ve ever participated in…and we
    >> didn’t have to sell anything door-to-door.” -- Sheehan Jim
    >> Smith, Head Coach, Team USA Karate ($8,300 profit)
    >>
    >> “This has been a fantastic experience and I am definitely
    >> interested in doing My Sports Dreams again next fall with
    >> my boys’ teams.” -- Bob Bussiere, Head Coach, Glasgow High
    >> School ($4,060 profit)
    >>
    >> “What a great fundraiser! Our kids and parents loved it
    >> and you get my wholehearted recommendation.” -- Bob
    >> Bracci, Cabrini High School, Head Coach ($5,100 profit)
    >>
    >>
    >> Like you, we are not satisfied with "good enough." Nor do
    >> we assume that past results are a guarantee of future
    >> outcomes. Each day, we develop new and improved
    >> fundraising ideas to make My Sports Dreams an even better
    >> fund raiser for people like you. As Vince Lombardi said of
    >> his Green Bay Packers: "We will pursue perfection
    >> relentlessly, and in the end, hope to catch excellence in
    >> the process." The rest is history. So, in that spirit,
    >> here are some improvements we have recently made to the My
    >> Sports Dreams fundraising program in our pursuit of
    >> fundraising perfection:
    >>
    >> Increased the prize drawings donors are entered into to
    >> 208 per year – that’s four drawings per year for an entire
    >> year!
    >> Reduced by 40&37; the amount of paper athletes handle in
    >> their mailing process.
    >> Expanded the variety of prizes winners of the drawings can
    >> choose from.
    >> Increased average donation levels to over $30 with travel
    >> gifts that give Donors a reason to contribute $75 or $100.
    >> Incorporated color printing in our Donor Letter with a red
    >> border and the 4-color Travel Gifts coupon at the bottom.
    >> Created a version of our Donor Letter for local businesses
    >> so you can tap this pool of potential donors in your
    >> community.
    >> Expanded My Sports Dreams fund-raising to north of the
    >> border so it is now available in Canada.
    >> Increased the variety and appeal of our national discount
    >> coupons providing Donors with even more benefits.
    >> If you would like to receive a custom proposal describing
    >> in detail how we can help your team or league raise the
    >> money you need this season quickly, easily, and
    >> profitably, click here. If you would like to watch an
    >> overview describing in detail how our program works, click
    >> here.
    >>
    >> That's it for now. Thanks again for your interest in My
    >> Sports Dreams fundraising and we look forward to helping
    >> you reach your fundraising goal and adding you to our
    >> growing list of success stories.
    >>
    >> All our best,
    >>
    >> Your My Sports Dreams Fundraising Staff
    >>
    >>
    >>
    >>


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